Island Magic
in a Bottle.

Summit Cosmetics × Pennywise — the partnership that puts the Caribbean’s most trusted haircare brand on every shelf that matters.

39 Years. Born in T&T. Already at home in your stores.

“Island Magic in a Bottle.”
About Summit Cosmetics

39 Years of Caribbean Personal Care.

Founded in Laventille, Trinidad in 1987. Every product built for the Caribbean woman — her hair, her climate, her life.

📅
1987
Founded in Laventille, T&T
Family-owned. Caribbean-rooted. Built from the ground up in Trinidad and never left.
🏛️
Gov.
Approved Supplier
Summit supplies personal care products to the Government of Trinidad & Tobago. Institutional-grade quality, not just shelf-level.
🌍
20+
Years of CARICOM Export
Grenada, St. Vincent, Guyana, and beyond. Summit has been crossing Caribbean borders for over two decades.
The Range

Three Lines. One Trusted Brand.

From wash-day haircare to daily body care — Summit gives Pennywise a complete personal care offering under one Caribbean name.

7
Caribbean Players SKUs
Flagship haircare line — shampoo, conditioner, leave-in, moisture spray, curl gel. Built for Caribbean curl patterns and humidity.
9
Body Element SKUs
Premium body care in 3 scent profiles — Aloe Vera, Pink Grapefruit, and Vanilla. Shampoo, conditioner, and hand & body lotion per range.
5
Fruit Tree SKUs
Natural, fruit-forward body and hair care. Cucumber and Kiwi Papaya variants — shampoo, conditioner, and hand & body lotion.

Plus BOLD Fragrance — a 100ML amber glass parfum that brings a prestige element to the Summit shelf story. One supplier. Everything a Caribbean household needs.

The Value Proposition

Why Our Products Belong on Your Shelves.

🛒
Already in your stores
Caribbean Players has been on Pennywise shelves for years. Your customers already know the brand — we’re not asking you to introduce it. We’re asking you to go deeper.
🌴
Made for this market
Not adapted. Not reformulated for a different climate. Built from the ground up in Trinidad for Caribbean hair — humidity, curl patterns, everyday conditions.
🏛️
Government-grade quality
Summit supplies personal care products to the Government of T&T. That’s an institutional quality standard that no competitor on your shelf can match.
📦
Three lines, one relationship
Caribbean Players, Body Element, and Fruit Tree under one supplier. Simplified ordering, consistent supply, and a cohesive in-store story that drives basket size.
🤝
A partner who shows up
Pop-ups, gifting, in-store activations, event sponsorship — Summit brings marketing energy to every location. We don’t just supply. We show up for your customers.
🌍
Caribbean pride, built in
In a market increasingly aware of where things come from, Summit is the answer: local, trusted, 39 years strong. “Island Magic in a Bottle” — that’s not a tagline. That’s a fact.
Flagship Line

Caribbean Players.
Built for Caribbean Hair.

Caribbean Players full product line

The complete system. Neutralizing Shampoo · Shampoo · Leave In Conditioner · Conditioner · Moisturizing Shine Spray · Softening Hair Moisturizer · Curl Defining Gel — every step of the wash-day routine, one brand.

Formulated for Caribbean hair. Not adapted from a foreign formula. Built from the ground up for T&T curl patterns, humidity, and everyday conditions. Your customers feel the difference from the first wash.

Proven in Pennywise stores. Caribbean Players has been on your shelves. Your customers know it by name. This is about deepening that placement — full range, full visibility, full support.

Product Line

Body Element.
Premium Body Care, Three Scents.

Body Element product range — Aloe Vera, Pink Grapefruit, Vanilla

Three scent profiles. Aloe Vera, Pink Grapefruit, and Vanilla — each available in shampoo, conditioner, and hand & body lotion. A full personal care system per scent.

Ingredient-led story. Vitamin E, Glycerine formula, natural fruit extracts — ingredients your customers recognise and trust. Easy to sell, easy to restock.

Cross-category opportunity. Body Element bridges haircare and body care in one brand family. Customers who buy Caribbean Players can complete their routine with Body Element on the same shelf.

Product Line

Fruit Tree.
Natural. Fruit-Forward. Caribbean Fresh.

Fruit Tree product range — Cucumber and Kiwi Papaya

Two fruit variants. Cucumber and Kiwi Papaya — each with shampoo, conditioner, and hand & body lotion. Light, natural formulas built for Caribbean climate — humidity, heat, and everyday conditions.

The natural-leaning shelf. Fruit Tree is the answer for customers looking for lighter, plant-inspired care. Expands your Summit offering to a second customer profile without adding a second supplier.

Vitamin E · Glycerine formula · Cucumber · Kiwi Papaya · Climate-smart. Clean ingredients, Caribbean conditions. A simple sell for your floor staff.

Brand Standards

Brand Identity.

Colour palette
Primary Gold#C9922A — accent, borders, CTAs
Charcoal#181818 — dark backgrounds
Cream#FAF6EF — light panel background
Island Teal#1C6B5A — secondary accent
Accent Rose#C04070 — use sparingly

⚠ Palette as used in current Summit B2B materials. Confirm with Summit before applying to external production materials.

Typography
Playfair Display — 700 / 900
All headlines, section titles, tagline, display treatments
DM Sans — 300 / 400 / 500 / 600
Body copy, labels, product descriptions, all UI text
Logo usage
✓ Full-colour logo on white or cream backgrounds only
✓ Clear space: equal to logo height on all four sides
✓ Minimum size: 120px wide (digital) · 30mm (print)
✗ Never stretch, rotate, skew, or recolour the logo
✗ Never place on photographic or busy backgrounds
✗ Never add drop shadows, outlines, or effects
Tagline — locked
“Island Magic in a Bottle.”

Use verbatim — never shorten or paraphrase. Appears on all Summit packaging and co-branded materials.

Asset access

Logos, product photography, and approved brand files available on request.
summit_cosmetics@hotmail.com · +1-868-627-3745

Product Naming

Same name on the bottle.
Same name in your store.
We’re particular like that.

Every product has one name — the one on the bottle. Use it the same way in signage, social posts, and co-branded materials. Consistency is what keeps the brand strong for both of us.

Caribbean Players — Neutralizing Shampoo · Shampoo · Leave In Conditioner · Conditioner · Moisturizing Shine Spray · Softening Hair Moisturizer · Curl Defining Gel
Body Element — Aloe Vera Shampoo · Aloe Vera Conditioner · Aloe Vera Hand & Body Lotion · Pink Grapefruit Shampoo · Pink Grapefruit Conditioner · Pink Grapefruit Hand & Body Lotion · Vanilla Revitalising Shampoo · Vanilla Revitalising Conditioner · Cocoa Butter Hand & Body Lotion
Fruit Tree — Cucumber Shampoo · Cucumber Conditioner · Cucumber Hand & Body Lotion · Kiwi Papaya Shampoo · Kiwi Papaya Hand & Body Lotion
BOLD — BOLD Fragrance (Parfum 100ML, amber glass)
Co-branding guidance

What you can say ✓

“Island Magic in a Bottle” · “Founded in Trinidad in 1987” · “Trusted by Caribbean women for over 35 years” · “Supplied to the Government of T&T” · “CARICOM exporter for 20+ years” · “Available across the Caribbean”

Leave these to Summit

Medical and clinical claims, competitor comparisons, athlete endorsements — these need our sign-off before they go anywhere. Just reach out first and we’ll sort it together. Better to ask than to backtrack.

5K & Care Fair — event co-branding

Summit is an Associate Sponsor. Before anything goes to print or posts online, loop us in — takes one message. Full name on collateral is “Summit Cosmetics” (not just “Summit”). We’re easy to work with.

Approvals & assets: summit_cosmetics@hotmail.com · +1-868-627-3745
Summit × Pennywise

We show up. For Pennywise. For the community.

Summit is an Associate Sponsor of the Pennywise 5K & Care Fair — Sunday 2nd August 2026, Pennywise Plaza, Trincity. 3,000+ expected. TT$15,000 committed.

Customer with Caribbean Players gift bag
Summit rep with customer at Pennywise Trincity
Caribbean customers with Caribbean Players bags
Summit Cosmetics
SUMMIT
Cosmetics LLC · Trinidad & Tobago

Summit and Pennywise.
Island Magic, together.

“Island Magic in a Bottle.”

Let’s grow together →

36 Old St. Joseph Rd, Laventille, Trinidad · Fax: +1-868-624-4639